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How does e-shot measure email opens and displays? 

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How does e-shot measure email opens and displays? 

September 22nd, 2021 - Sadie Burgess

On the face of it, one would assume that the open rate, or display rate in e-shot terminology, is the number of people who...

e-shot training update – Autumn 2021

e-shot training update – Autumn 2021

September 10th, 2021 - Sadie Burgess

e-shot has been purposely designed to be simple to use, but it is also a feature rich platform used by a variety of customers in a variety of...

Sign in with Microsoft

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Sign in with Microsoft

July 23rd, 2021 - Sadie Burgess

If you wish to use Microsoft to sign in to e-shot, simply use the same email address for your e-shot user as is used with Microsoft.

Settings: User management

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Settings: User management

July 22nd, 2021 - Sadie Burgess

In the settings section, account administrators are able to setup multiple users within an account or sub-account, each with specific...

e-shot status page and maintenance notifications

e-shot status page and maintenance notifications

July 20th, 2021 - Sadie Burgess

You can now check to see the e-shot platform health at any time. 

On our Service Status page you can check the health status...

Smart Editor: Applying anchor tags

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Smart Editor: Applying anchor tags

June 2nd, 2021 - Sadie Burgess

Anchor tags are used to allow readers to easily travel to a specific piece of content – which is particularly useful when your email is a bit...

Smart Editor: Building menus

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Smart Editor: Building menus

March 15th, 2021 - Sadie Burgess

Smart Editor offers three kinds of menus: 

  1. Links, 

  2. icons,  

  3. links with...

Smart Editor: Let’s get social

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Smart Editor: Let’s get social

March 9th, 2021 - Sadie Burgess

Social media is integral to many people’s lives and a place where your customers are likely to engage with your brand – so let’s make it easy...

Smart Editor: Overview

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Smart Editor: Overview

January 29th, 2021 - Sadie Burgess

Once you have done the preliminary steps setting up your new design, you can launch the Smart Editor. Our step buy step guide on Setting up your...

Smart Editor: Understanding the email design layout

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Smart Editor: Understanding the email design layout

January 28th, 2021 - Sadie Burgess

The structure of Smart Editor emails is based on the HTML table layout.

The core elements of the email are stripes that may contain an...

Smart Editor: Creating a new design

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Smart Editor: Creating a new design

January 28th, 2021 - Sadie Burgess

Before you can start designing an email using the Smart Editor you must name the design, set the sender details and write the subject...

Smart Editor: Structures and containers, and how to use them

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Smart Editor: Structures and containers, and how to use them

January 28th, 2021 - Sadie Burgess

Structures

A stripe is a top element in the email hierarchy. There are structures in each stripe.

To add a structure, you can drag and drop...

Smart Editor: Stripes and how to use them

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Smart Editor: Stripes and how to use them

January 28th, 2021 - Sadie Burgess

All the emails in our editor are structured by a descending hierarchy of elements. 

Stripes that contain structures, containers and...

Smart Editor: Basic blocks and how to use them

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Smart Editor: Basic blocks and how to use them

January 27th, 2021 - Sadie Burgess

Smart Editor has its own hierarchy of elements. We can start from the stripes and proceed in descending order, through the structures and...

Smart Editor: Appearance settings

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Smart Editor: Appearance settings

January 27th, 2021 - Sadie Burgess

In the settings panel on the right-hand side of the Smart Editor you find the Appearance and the Content tabs.

Smart Editor: Optimising your design for mobile

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Smart Editor: Optimising your design for mobile

January 27th, 2021 - Sadie Burgess

You can use Mobile Formatting menu to configure displaying on mobiles. The settings of this section are only used to configure emails displaying...

Smart Editor: Modules and how to use them

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Smart Editor: Modules and how to use them

January 27th, 2021 - Sadie Burgess

In Smart Editor, you can create your own modules. Modulesallow you to save any email elements to modify (if needed) and reuse it over and...

Smart Editor: Templates and Template Library

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Smart Editor: Templates and Template Library

January 27th, 2021 - Sadie Burgess

In the Design menu there is a Template option. These templates are specifically for use within the Smart Editor.

Smart Editor: Version History and infinite restore

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Smart Editor: Version History and infinite restore

January 27th, 2021 - Sadie Burgess

What is Smart Editor version history and how to use it

If you want to undo a change that you have just made then of course you have the...

Smart Editor: How to insert *variable* links in your design

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Smart Editor: How to insert *variable* links in your design

January 26th, 2021 - Sadie Burgess

You can add special links such as Unsubscribeor View in browser to emails created in  Smart editor,  i.e. *UnsubscribeURL* and *MyEshotURL*...