Compliant contact data management
Manage subscriptions to multiple topics and brands and provide compliant double opt-in processes to ensure data quality. Self-service tools enable subscribers to exercise their data protection rights by reviewing, rectifying and of course, objecting to the processing of their data.
Our simple form builder enables you to create sign up forms and other data capture devices. All forms are automatically formatted to best practices from a responsive design and accessibility perspective. Protect your data integrity by enforcing a double opt in process and engage with new subscribers automatically by triggering welcome emails and pages.
Our forms can be embedded on websites, but they can also be hosted on dedicated landing pages within the e-shot platform. Landing pages can also be created to host other content that you do not want to publish on your website.
Once contacts have been added to your database, you can then provide access to data subjects via our preference centre – revealing the data and subscriptions you hold for them and providing them with the ability to opt out. Granular consent and subscription options help you to manage large numbers of subscription topics easily.
Global preference centre
Link data across sub-accounts to provide contacts with a joined-up view of their data and their subscriptions across your organisation. This function is perfect for multi-agency government departments or councils who wish to present their subscribers with a single view across disciplines or departments.
When a contact unsubscribes from emails or SMS, a permanent record is created, preventing you from accidentally emailing them again unless they resubscribe, even if their record was deleted in the interim..
Data Protection audit
The origin of each subscriber is automatically recorded and subsequent changes to subscriptions are also logged to provide a robust audit trail of all contacts. accessibility standards. We can also apply the GOV.UK Design System to forms and preference centres.