December 11th, 2020 - Sadie Burgess
Data protection regulations will not change after the UK leaves the EU, but that does not mean there is no impact on organisations from a...
December 3rd, 2020 - Sadie Burgess
Traditional usernames and passwords can be easily compromised. Multi-factor authentication (MFA), is a security control that requires users to...
Best practice Email marketing Automation
November 5th, 2020 - Dan Hare
Is there room for Black Friday promotions in the world of B2B marketing?If so, what lessons can we learn from the retail world?
Black Friday has...
October 13th, 2020 - Sadie Burgess
The pen is said to be mightier than the sword and now we find that the gavel is mightier than the shield.
On July 16, 2020, the European...
October 6th, 2020 - Sadie Burgess
This simple one-pager will help serve as a prompt to ensure that you have thought of everything as you devise your campaign. Use this in...
October 4th, 2020 - Dan Hare
e-shot and Trustbox now available via leading public sector framework
Forfront, a UK-based software development...
Webinar Digital marketing Best practice
October 2nd, 2020 - Dan Hare
The ongoing COVID-19 situation has had a devastating effect on many industries, but one in particular that faces a particularly bleak outlook is...
October 1st, 2020 - Dan Hare
On 1st October we held our Webinar webinar.
Webinars have become an essential part of the B2B marketing mix and 73% of...
September 11th, 2020 - Sadie Burgess
This 14th September we are celebrating Valentin's day.
Lovely Val has been heading up our Customer Success team for 5 years! We know that...
September 10th, 2020 - Sadie Burgess
An issue that is hotly debated by our team of email geeks is the role of imagery within email and, more importantly, how critical (or not)...
September 8th, 2020 - Sadie Burgess
We owe a big part of our success to the good word spread by our amazing community of advocates. We’ve always been really grateful for your...
Digital marketing Best practice Email marketing
August 19th, 2020 - Sadie Burgess
Unfortunately it is not as easy as that – and in the current climate it is even more important to ensure that you get it right. What am I...
August 16th, 2020 - Sadie Burgess
Webinars work and when done well can be extremely cost effective tools – having been favoured by ‘growth hackers’ for some time. Indeed,...
August 3rd, 2020 - Sadie Burgess
From 23 September 2020, all public sector organisations have a legal duty to make sure websites meet accessibility requirements.
The...
July 14th, 2020 - Dan Hare
The rapid rise in businesses adopting Microsoft 365 means that deliverability to Microsoft-controlled inboxes is just as important in B2B email...
July 12th, 2020 - Sadie Burgess
On 9th July we held our second Ask the Experts Q&A webinar.
In this webinar recording, our two experts, Dan Hare from e-shot and...
Digital marketing Best practice
June 24th, 2020 - Sadie Burgess
Without warning and without choice, brands and retailers have had to adapt to a pandemic that no one saw coming. Even though restrictions on...
June 4th, 2020 - Sadie Burgess
Deliverability, measured by inbox placement, is key to a successful email marketing program. After all, subscribers cannot engage with emails...
May 27th, 2020 - Sadie Burgess
In our latest series of webinars we have invited email marketers to ask us anything. There have been a variety of questions from...
May 21st, 2020 - Sadie Burgess
On 20th May we held our first Ask the Experts Q&A webinar.
In this webinar recording, two experts, Dan Hare from e-shot and Alex...
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