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Advanced tab: Google analytics
July 24th, 2023 - Harry Thomas
To track the effectiveness of your campaign in Google Analytics, you must first set up the UTM values on your e-shot account. For details on how to...
Campaign setup tab: Name, tags & design
July 24th, 2023 - Harry Thomas
The first step of setting up your campaign will be giving it a name as well as assigning a design and any tags you want to the campaign. After...
Advanced tab: Performance filtering
July 24th, 2023 - Harry Thomas
Performance filtering is a way to filter you audience using send filtering and interaction filtering from previously sent campaigns. It is a great...
Testing tab: Quick single email test
July 24th, 2023 - Harry Thomas
We have now simplified the testing experience from within the campaign and added an additional area labelled ‘Quick single email test’. This is a...
Campaigns setup tab: Schedule
July 24th, 2023 - Harry Thomas
Users can now set a schedule from within the campaign, this schedule will be carried over when you go to send the campaign. The schedule section...
Advanced tab: Send speed/throttling
July 24th, 2023 - Harry Thomas
What is send speed/throttling? Send speed is a way to control the speed of your campaigns send. It is particularly useful for larger sends, for...
Advanced tab: Sender identity
July 24th, 2023 - Harry Thomas
Your sender identity will likely automatically be set for every campaign you create, depending on if you have a default set in your account...
Campaign setup tab: Subject and preview text
July 24th, 2023 - Harry Thomas
It is now possible to update your subject line and preview text at any time whilst creating your campaign. Applying a subject line and preview...
Campaign setup tab: Tags
July 24th, 2023 - Harry Thomas
Tags are essentially a way to filter your campaigns from the campaigns list view. They are great way to then be able to filter to certain types of...
Enabling automatic image download by default in Microsoft 365 / Exchange Online / Outlook
July 7th, 2023 - Harry Thomas
Depending on how your internal IT and email security policies are configured, the default behavior of your email client may be to block the...
Enabling SSO with Microsoft 365: Administrator Guide
June 7th, 2023 - Harry Thomas
This guide is intended for your IT support team to enable authorised e-shot users to sign in to e-shot by using their Microsoft 365 credentials....
Embedding of sign-up forms
May 24th, 2023 - Harry Thomas
In this article we will outline the ways you are able to embed and sign-up form onto your website. The options described below are based on the...
Public URL's: What’s the difference and the use cases for each
May 9th, 2023 - Harry Thomas
We often get asked if it’s possible to share a design whether that be internally for proofing or for sharing on social media. This article explains...
Designs Campaigns Training Accessibility
Accessibility checks: How we review your emails
March 14th, 2023 - Harry Thomas
e-shot gives you a powerful set of marketing tools, but the technology is only half of the puzzle.As part of our account reviews we provide...
Campaigns: Setting up a dynamic sender alias
March 2nd, 2023 - Sadie Burgess
The dynamic sender feature allows you to assign a different email sender to each contact, this means that you can control who it looks like the...
Forms: Protected Preference Form
March 1st, 2023 - Harry Thomas
We have added an additional security feature to Preference Forms. When creating a new Preference Form, users will now have the option to turn on...
What are preference categories and how to set them up
January 24th, 2023 - Harry Thomas
What is a preference category? Preference categories allow you to put your preferences into different section and they enable you to split your...
Feature Update; January 2023
January 24th, 2023 - Harry Thomas
The first e-shot release of 2023 is here. Full details for this release will be available in the release notes but this article will summarise some...
Setting up UTM values in e-shot
January 16th, 2023 - Harry Thomas
UTM codes help you track where website traffic is coming from, allowing you to properly measure each campaign’s, platform’s, or medium’s ROI. UTM...
Feature Update: July 2022
July 11th, 2022 - Sadie Burgess
Our July release will see some important updates to e-shot that will affect customers in specific ways. Full details will be available in the...