Terms & conditions

These Terms and Conditions ("Terms") govern your use of the websites owned and operated by Forfront Ltd., including e-shot™ (collectively referred to as the "Website"). By accessing or using the Website, you signify your agreement to be bound by these Terms. If you do not agree to these Terms, please do not use the Website.

1. About Us

Forfront Ltd. ("Forfront," "we," "us," or "our") is a software company and supplier of digital services registered in England and Wales (Company Number: 03643637). e-shot™ is a product of Forfront Ltd.

2. Use of the Website

2.1. Lawful Purpose: You agree to use the Website only for lawful purposes and in a manner that does not infringe the rights of, or restrict or inhibit the use and enjoyment of, this Website by any third party.

2.2. Content Updates: We reserve the right to modify, add to, or remove content on the Website at any time without prior notice.

3. Services and Transactions

3.1. The Website provides information about our services and allows communication with us.

3.2. Specific Service Terms: Some of our services, including e-shot™, have their own specific terms and conditions of use. These additional terms will be made available to you before you use the relevant service and will form part of your agreement with us if you choose to use that service. Our Anti-Spam Policy (Section 17) forms part of the terms for e-shot™ users.

4. Linking to the Website

4.1. We welcome and encourage other websites to link to this Website, provided you do so in a way that is fair, legal, and does not damage our reputation or take advantage of it.

4.2. You must not establish a link in such a way as to suggest any form of association, approval, or endorsement on our part where none exists, without our prior written permission.

4.3. You must acknowledge our copyrights in line with our Copyright Notice (see Section 16).

5. Third-Party Links

5.1. The Website may contain links to websites managed by other organisations, agencies, or service providers ("Third-Party Websites"). We have no control over the content or practices of these Third-Party Websites.

5.2. We are not responsible for the content, protection of any information you provide, or any loss or damage that may arise from your use of Third-Party Websites.

5.3. You agree to release us from any claims or disputes arising from your use of such Third-Party Websites.

5.4. We encourage you to review all terms and conditions, privacy policies, and end-user licenses that relate to these Third-Party Websites before you use them.

6. Intellectual Property and Content Usage

6.1. The majority of content on this Website, including text, graphics, logos, images, and software, is the property of Forfront Ltd. or its content suppliers and is protected by UK and international copyright laws (see our Copyright Notice, Section 16).

6.2. Reproduction or use of content published on this Website requires our explicit prior written permission and must be done in accordance with our Copyright Notice.

6.3. If you wish to reproduce any content and are unsure about copyright coverage, please contact us.

7. Disclaimer of Warranties

7.1. The Website and its content are provided on an "as is" and "as available" basis.

7.2. While we make every effort to keep the Website up to date and accurate, we provide no guarantees, conditions, or warranties, express or implied, that the information will be current, secure, accurate, complete, or free from bugs or viruses.

8. Limitation of Liability

8.1. To the fullest extent permitted by law, Forfront Ltd. shall not be liable for any loss or damage that may arise from your use of, or inability to use, the Website. This includes:

a. Any direct, indirect, or consequential losses;

b. Any loss or damage caused by tort (including negligence), breach of contract, or otherwise;

c. The use of this Website and any websites linked to or from it.

8.2. This limitation applies whether the loss or damage was foreseeable, arose in the normal course of events, or if you advised us of the possibility of such loss or damage.

9. Requests for Content Removal

9.1. You may request the removal of content from the Website. We will consider such requests in specific cases, such as if the content breaches copyright laws, contains sensitive personal data, or includes material that may be considered obscene or defamatory.

9.2. To request content removal, please contact us via the contact page, providing the web address (URL) of the content and a clear explanation for your request. We will respond to inform you of our decision.

9.3. Content removal is at our discretion. This does not affect your rights under the General Data Protection Regulation (GDPR) or other applicable data protection laws.

10. Your Information and Website Visits

10.1. We collect and process information about you in accordance with our Privacy Policy and our Cookie Policy (see Section 18).

10.2. By using the Website, you consent to us collecting and processing this information as described in these policies and confirm that any data you provide is accurate.

11. Virus Protection

11.1. We make reasonable efforts to check and test the Website for viruses at all stages of production.

11.2. You are responsible for ensuring that your method of accessing the Website does not expose you to the risk of viruses, malicious computer code, or other forms of interference that could damage your computer system.

11.3. We are not liable for any loss, disruption, or damage to your data or computer system that may occur in connection with your use of the Website.

12. Prohibited Uses (Viruses, Hacking, and Other Offences)

12.1. When using the Website, you must not knowingly introduce viruses, trojans, worms, logic bombs, or any other material that is malicious or technologically harmful.

12.2. You must not attempt to gain unauthorised access to the Website, the server on which it is stored, or any server, computer, or database connected to it.

12.3. You must not attack the Website in any way, including denial-of-service or distributed denial-of-service attacks.

12.4. We will report any such breaches or attempts to gain unauthorised access to the relevant law enforcement authorities and will cooperate by sharing information about you with them.

13. Governing Law and Jurisdiction

13.1. These Terms and any dispute or claim arising out of or in connection with them or their subject matter or formation (including non-contractual disputes or claims) shall be governed by and construed in accordance with the laws of England and Wales.

13.2. You agree that the courts of England and Wales will have exclusive jurisdiction to settle any dispute or claim relating to these Terms or your use of the Website.

14. General Provisions

14.1. Other Legal Notices: There may be other legal notices elsewhere on the Website that relate to how you use specific sections or services.

14.2. Force Majeure: We will not be liable if we fail to comply with these Terms due to circumstances beyond our reasonable control.

14.3. Waiver: If we decide not to exercise or enforce any right available to us under these Terms, this will not constitute a waiver of that right. We can always decide to exercise or enforce that right at a later date. A waiver on one occasion will not automatically mean a waiver on any other occasion.

14.4. Severability: If any of these Terms are held to be invalid, unenforceable, or illegal for any reason, the remaining Terms will continue in full force and effect.

15. Changes to These Terms and Conditions

15.1. We reserve the right to update these Terms at any time without prior notice.

15.2. Any changes will be effective immediately upon posting the revised Terms on the Website. Your continued use of the Website after such changes constitutes your acceptance of the new Terms.

15.3. We encourage you to check these Terms regularly for any updates.

16. Copyright Notice

16.2. Any redistribution or reproduction of part or all of the contents of this Website in any form is prohibited other than the following:

a. You may print or download extracts to a local hard disk for your personal and non-commercial use only.

b. You may copy the content to individual third parties for their personal use, but only if you acknowledge the Website as the source of the material.

16.3. You may not, except with our express written permission, distribute or commercially exploit the content. Nor may you transmit it or store it in any other website or other form of electronic retrieval system.

16.4. The content should not be copied, adapted, redistributed, or otherwise used without the prior written permission of Forfront Ltd.

16.5. Any unauthorised publication, copying, hiring, lending, or reproduction is strictly prohibited and constitutes a breach of copyright.

16.6. Forfront Ltd. has made every reasonable effort to locate, contact, and acknowledge copyright owners. We wish to be informed by any copyright owners who are not properly identified and acknowledged on this Website so that we may make any necessary corrections.

17. Anti-Spam Policy (Applicable to e-shot™ Service Users)

This section forms part of the e-shot™ terms of use for clients using the e-shot™ service.

17.1. Prohibited Actions: You shall not send email with an invalid "From:" or "Reply-to:" address. All messages sent to your list must contain valid email addresses, and you must be responsive to all replies from members of your list, including unsubscribe requests. All list messages must include clear opt-out (unsubscribe) instructions enabling members to remove themselves from such lists. You may not refuse or ignore opt-out requests from members of your list. List owners should respond to member requests for manual removal from the list with courtesy and timeliness.

17.2. List Integrity: You may not use Forfront services for one-time mailings to a list of members after which you substantially delete the membership and create a new list. Your membership must be a static, permanent list to which you add or delete new members and/or members opt-in (subscribe) or opt-out themselves in the ordinary course.

17.3. Unsolicited Email ("Spam"): You may not use the Services to send unsolicited email ("spam"), whether commercial or non-commercial. Your email will be considered unsolicited if your membership addresses are not 100% opt-in by your email list members. If your email addresses were obtained through harvesting, a purchased email list, another mailing list (even with the approval of the list owner), or compiled by any method other than direct subscription from your email list members, those emails will be considered unsolicited for the purposes of this Agreement.

17.4. Consequences of Spamming:

a. If we receive complaints that you are sending unsolicited commercial or non-commercial email, in addition to other rights Forfront may have under these Terms or applicable law, Forfront may, at its sole discretion, suspend your service pending a reconfirmation of your entire email list membership. There will be no reduction or refund of fees during any period of suspension. This reconfirmation may be carried out by Forfront in any reasonable manner it determines, including sending an email to all your list members requiring confirmation of their wish to continue their subscription.

b. If Forfront determines, in its sole discretion, that you have engaged in spamming, in addition to any other rights:

i. Forfront may bring an action in any court of competent jurisdiction to stop such activity, it being understood that such activity may cause irreparable harm to Forfront which may not be fully compensable by monetary damages.

ii. Forfront may recover from you monetary losses caused by such activity, equal to
(A) £500 for each item of unsolicited email sent to each separate and identifiable email address in violation of this policy, which the parties agree is a fair and reasonable estimate of Forfront's losses; or
(B) if Forfront can establish a greater amount of monetary loss, the amount of such actual monetary loss, including any damage or loss (including legal fees) resulting from any claim made against Forfront as a result of your conduct.

iii. You shall be responsible for costs incurred by Forfront in bringing such actions, including legal fees.

17.5. Monitoring and Suspension: Forfront monitors the content of emails created by clients using e-shot™ and may, at its discretion and without notice, suspend the Services if it reasonably believes that the client is in breach of any provisions of this Anti-Spam Policy. No refund of payments to Forfront will be made in such cases. Forfront accepts no responsibility or liability to the client for any direct or indirect loss or damage that may arise under this paragraph.

18. Cookie Policy

This section explains how we use cookies on the Website. By using this Website and agreeing to these Terms, you consent to our use of cookies in accordance with this policy.

18.1. About Cookies:

Cookies are small files, often including unique identifiers, sent by web servers to web browsers. They may be sent back to the server each time the browser requests a page. Cookies allow web servers to identify and track users as they navigate different pages on a website and identify users returning to a website.

Cookies can be "persistent" or "session" cookies:

A persistent cookie is stored by the browser and remains valid until its set expiry date (unless deleted by the user beforehand).

A session cookie expires at the end of the user session, when the web browser is closed.

18.2. Cookies on This Website:

We use both session cookies and persistent cookies on this Website.

18.3. How We Use Cookies:

Cookies do not contain information that personally identifies you. However, personal information that we store about you may be linked by us to the information stored in and obtained from cookies.

The cookies used on the Website include those which are strictly necessary for access and navigation, cookies that track usage (performance cookies), cookies that remember your choices (functionality cookies), and cookies that may provide you with targeted content or advertising.

We may use the information obtained from your use of our cookies for the following purposes:

To recognise your computer when you visit the Website.

To track you as you navigate the Website.

To improve the Website’s usability.

To analyse the use of the Website.

In the administration of the Website.

To personalise the Website for you, including targeting advertisements which may be of particular interest to you.

18.4. Third-Party Cookies:

When you use the Website, you may also be sent third-party cookies. Our advertisers and service providers may send you cookies. They may use the information they obtain from your use of their cookies:

To track your browser across multiple websites.

To build a profile of your web surfing.

To target advertisements which may be of particular interest to you.

18.5. Managing Cookies (Blocking and Deleting):

Most web browsers allow you to refuse to accept cookies and to delete cookies already stored on your computer. The method for doing so varies depending on the browser and its version. You can typically find these controls in your browser's "Options," "Settings," or "Privacy" menu.

Example (general guidance):

In Internet Explorer: "Tools" > "Internet Options" > "Privacy" > "Advanced".

In Firefox: "Tools" > "Options" > "Privacy & Security" > "Cookies and Site Data".

In Google Chrome: "Settings" > "Privacy and security" > "Cookies and other site data".

Blocking all cookies may negatively impact the usability of many websites. If you block cookies, you may not be able to use certain features on the Website (e.g., log on, access content, use search functions).

Deleting cookies may also negatively impact the usability of many websites if those sites rely on the information stored in them.

Contact Us:

If you have any questions about these Terms and Conditions, please contact us via the contact page.

Last Updated: May 23, 2025

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