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e-shot gives you a powerful set of marketing tools, but the technology is only half of the puzzle.As part of our account reviews we provide...

The dynamic sender feature allows you to assign a different email sender to each contact, this means that you can control who it looks like the...

We have added an additional security feature to Preference Forms.   When creating a new Preference Form, users will now have the option to turn on...

What is a preference category? Preference categories allow you to put your preferences into different section and they enable you to split your...

The first e-shot release of 2023 is here. Full details for this release will be available in the release notes but this article will summarise some...

UTM codes help you track where website traffic is coming from, allowing you to properly measure each campaign’s, platform’s, or medium’s ROI. UTM...

Our July release will see some important updates to e-shot that will affect customers in specific ways. Full details will be available in the...

There are 3 areas in e-shot that make up a ‘Preference Centre’. Settings > Preference settings - where you define the individual preferences for...

When creating an SMS, you have to go to Designs Menu then New Design. Then click on SMS. 

What are test contacts? When you hit send, you want to know your email is at its best. Test contacts help you get there. They let you see your...

The template you choose will be partially based on the type of message you’ll be sending, such as a marketing offer, transactional...

e-shot has its own links manager where you can add a place holder to a link to make it quicker and easier to add links within your email design....

When you are setting up your campaign, there is an optional step that allows you to further segment your data by either applying a saved filter or...

A landing page effectively enables you to put a vanity URL wrapper around your sign-up form, and indeed allow you to do some other things as well....

You can access the branding section of e-shot under the designs tab on the left had side of the menu.

What is an allowlist and why use it?   Allowlist (previously known as whitelist - see...

To grow your subscriber base, you need somewhere that new subscribers can sign up. To manage your forms, go to the forms section in the main menu...

Each message you send out has both the sender and from address. The sender domain is what the receiving email server sees when initiating the...

The banner is the first element of your email that your recipients see. It is the primary position to get your message across. Smart editor allows...