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Best practice Automation Public Sector
Nudging toward Healthier Choices
October 4th, 2024 - Harry Thomas
In the world of public health communications, influencing behaviour is critical for successful campaigns. Whether you're encouraging healthier...
Email Library Public Sector Template showcase
Email Library Campaign: Fire Kills
October 4th, 2024 - Harry Thomas
It only takes a small accident for a fire to start in your home. Test your smoke alarms monthly. Find out more fire safety tips here....
Ways effective email comms can help reduce winter pressures on NHS
September 26th, 2024 - Harry Thomas
In the winter months, many health conditions such as respiratory diseases e.g. asthma, can be caused or worsened by cold weather. This combined...
Working in partnership with LocalGov Drupal
September 2nd, 2024 -
Announcing partnership with LocalGov DrupalLocalGov Drupal is the publishing platform created by councils, for councils, which is actively working...
Form & landing page design best practice
August 30th, 2024 - Harry Thomas
In this blog we will cover some best practice tips for when you are creating your forms and landing pages. We will cover some generic best...
Are you a CommsHERO?
August 15th, 2024 -
commsHERO is a community for marketing professionals at all levels to learn, share best practice, inspire, connect, and collaborate with each...
Email Library Public Sector Template showcase
Email Library Campaign: Donate blood
July 11th, 2024 - Harry Thomas
Get involved with the Giving Type campaign by downloading, sharing and using our email materials.Email preview 1Email preview 2 Email preview 3If...
Introducing AI into Local Authority comms workflows
June 18th, 2024 -
Let’s face it, AI is everywhere: Google, Outlook, Mailchimp, Meta, LinkedIn, and now even IOS. Since AI integration is already underway, the best...
SCULPT for Accessibility
June 11th, 2024 -
SCULPT is a bite-size guidance about accessibility. It came out of research conducted within Worcestershire County Council (WCC). It was created by...
Accessibility Design Resources
Email accessibility checklist
May 16th, 2024 - Sadie Burgess
According to the World Health Organization, 2.2 billion people worldwide live with some form of visual impairment, with approximately 39 million...
email-marketing Public Sector Resources
Using email to recruit foster carer families
May 16th, 2024 -
The decision-making process for someone considering becoming a foster carer can be anywhere from 3 months to 3 years. Throughout this time email...
Best practice Public Sector email-marketing
A garden waste campaign that was anything but rubbish
May 9th, 2024 -
Whether your council is launching a paid-for garden waste service for the first time or wants to increase subscriber numbers, a well-planned and...
Email Library Public Sector Template showcase
Email Library Campaign: #NoMindLeftBehind
May 1st, 2024 - Harry Thomas
For Mental Health Awareness Week 2024, Mind launched #NoMindLeftBehind. A campaign to raise awareness and vital funds for a future where everyone...
Email Library Public Sector Template showcase
Email Library Campaign: Gamble Aware
April 23rd, 2024 - Harry Thomas
GambleAware is the leading charity working to keep people safe from gambling harms. We offer free, confidential advice, tools and support for...
Email Library Public Sector Template showcase
Email Library Campaign: Float to Live
April 19th, 2024 - Harry Thomas
A campaign to help the RNLI to teach people such a valuable skill. Float to Live.Email preview 1Email preview 2 Email preview 3If you are an e-shot...
Email Library Public Sector Template showcase
Email Library Campaign: Help Us Help You
April 3rd, 2024 - Harry Thomas
A campaign to increase knowledge of the symptoms of a heart attack and a stroke and encourage anyone experiencing them to dial 999...
Understanding your audience: Email clients
March 27th, 2024 - Isabella Winter
We all know how crucial it is to make your emails as effective as possible and to ensure they look good on all email clients, mobile and desktop,...
Forms & landing pages walkthrough: Platform overview
March 26th, 2024 - Harry Thomas
Collecting sign ups is a key aspect of email marketing. Forms, landing pages and preference centres make this possible as they allow for users to...
Is it time to jump on the WhatsApp Channel bandwagon?
March 25th, 2024 - Dan Hare
Or should we remember Meta’s previous form? WhatsApp Channels, introduced in 2023 as part of the WhatsApp app, offer a way for users to receive...
Campaigns walkthrough: Platform overview
March 20th, 2024 - Harry Thomas
e-shot is a platform with endless possibilities, access to the platform is limited to only our customers, for those customers who are new to e-shot...
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