Blog

Proud sponsors of PRCA Employee Engagement Conference
September 16th, 2022 - Sadie Burgess
Building Engagement in a Hybrid World Join us on Wednesday, 21st September with host Annabel Dunstan of Question & Retain as we look at some of...

Are your emails digitally certified?
August 9th, 2022 - Dan Hare
Apple is set to make changes to the way email is handled on the iPhone in September with the introduction of the iOS16 update. From this point,...

Is the UK Data reform really a new direction?
July 27th, 2022 - Sadie Burgess
New data protection laws proposed by the UK government are intended to promote data-driven innovation and reduce some of the burdens organisations...

Using video in your email marketing campaigns
July 26th, 2022 - Sadie Burgess
Video is engaging and entertaining, and by simply mentioning video in your subject line, you can increase your campaign’s open rate by around...

Big news for BIMI
July 21st, 2022 - Sadie Burgess
Whilst it seems that this new development is predominantly being celebrated by those in the know, confirmation that the IOS16 update which will be...

Are you thinking mobile first?
July 19th, 2022 - Harry Thomas
As marketers the term ‘Mobile first’ is often thrown around. Mobile first, put simply refers to the process of designing an online experience for...

How powerful is your subject line?
July 1st, 2022 - Sadie Burgess
Before we get started, lets take a moment to put your email in context:An estimated 306.4 billion emails were sent and received per day in 2020....
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Template Showcase: Education email templates
June 6th, 2022 - Harry Thomas
Our design team are always working hard to come up with new, engaging and useful templates, be it functional, seasonal or special interest. Each...
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Template Showcase: NHS and Healthcare templates
June 6th, 2022 - Harry Thomas
Our design team are always working hard to come up with new, engaging and useful templates, be it functional, seasonal or special interest. Each...

How to select the right ESP for you with Jordie Van Rijn
May 12th, 2022 - Sadie Burgess
There are over 450 email service providers (esps) in the market, so finding the one that is the perfect fit for you, could be a challenge. We spoke...

Advice from the experts
April 22nd, 2022 - Sadie Burgess
For more than 20 years our team of email experts have been helping our clients optimise their campaigns and now we want to help you, with our...

Video: Cyber-attack learnings for local government
April 20th, 2022 - Sadie Burgess
“At first, we didn't truly understand the impact and nature of the attack, how it wiped us out, or what it actually means to an organisation...

Planning and perfecting your preference centre
April 12th, 2022 - Sadie Burgess
What is a preference centre? An email preference centre is a page that gives your subscribers a choice in the emails they get from you (such as...

DMARC: What it is and why you need it
April 7th, 2022 - Sadie Burgess
With over 300 billion of sent and received emails per day worldwide, there’s no channel with a wider reach than email, so you can understand why it...

Data Sovereignty and supply chain management
April 7th, 2022 - Sadie Burgess
What is data sovereignty? Data sovereignty is the concept that digital data is subject to the laws of the country in which it is processed. SaaS...

Spotlight on security
March 7th, 2022 - Sadie Burgess
In line with Government and NCSC advice around cybersecurity, we are taking a proactive approach to safeguarding our solutions from the increased...

Cyber-attack learnings for Local Government
March 3rd, 2022 - Sadie Burgess
In January the Government announced that local authorities will receive £37.8m to boost their cyber resilience.The funding has been announced as...
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Template Showcase: Cyber Security templates
March 2nd, 2022 - Sadie Burgess
Individuals are the first line of defence. But SEROCU have seen that many people don't have the basic understanding they need. So, we have...

Forfront statement on Ukraine
March 1st, 2022 - Sadie Burgess
Forfront stands united with the international community in its support for Ukraine and its people. Our thoughts are with all those affected by...

Multi-factor Authentication (MFA): What is it and why you need it
March 1st, 2022 - Sadie Burgess
Traditional usernames and passwords can be easily compromised. Multi-factor authentication (MFA), is a security control that requires users to...
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