Blog
e-shot™ is now available on G-Cloud 11
July 5th, 2019 - Sadie Burgess
Forfront are again delighted to be listed as a preferred supplier in G-Cloud 11Forfront Limited, the Surrey based software company, today announced...
Addressing all aspects of the sales funnel with email, with Tim Watson
June 21st, 2019 - Sadie Burgess
This week we are talking to the inimitable Tim Watson from Zettasphere about addressing the needs of every stage of the funnel with broadcast and...
Understanding APIs - the building blocks connecting your marketing systems
June 17th, 2019 -
What’s an API?A.P.Iis an acronym for Application Programming Interface.An API can be private or made available for use in the public domain and any...
Which is the best image format for email?
June 14th, 2019 - Sadie Burgess
Images can be rendered in a plethora of file formats – JPG, PNG, EPS, GIF, TIFF, BMP and more. But which is the right format for your mail? Which...
Deliverability Email marketing
Rise of the machines - A definitive guide to bots
June 6th, 2019 - Dan Hare
We are under threat from robots and artificially intelligent programs designed to stop us. Yes, like some dystopian sci-fi thriller, the world of...
Moving to Customer Success
May 30th, 2019 - Dan Hare
We are making some improvements to the way that we work to ensure that we can continue to deliver an even better service in a timely and...
Control the speed of your email send
May 23rd, 2019 - Sadie Burgess
Our Send Speed feature gives email marketers the ability to control the speed at which their campaigns are sent. By setting a number of sends per...
Deep links: What it means for your email deliverability
May 17th, 2019 - Sadie Burgess
It's common knowledge that content is one of the biggest influencers on the deliverability of your email. However, an element in email content...
What is a GIF and why should you care
May 9th, 2019 - Sadie Burgess
We are all looking for ways to make our emails stand out from the crowd, something to set them apart from the other mails in the inbox. Those great...
SPF, DKIM & DMARC demystified
May 8th, 2019 -
What do Diana Ross and emails have in common? Well, Diana famously once sang “Do you know where you’re going to?” This same question...
Joyful Animations in Outlook
May 1st, 2019 - Dan Hare
I was recently deprived of my Apple Mac for a few days after it had an altercation with a glass of water and lost that dispute rather terminally....
Making “we miss you” hit the mark
April 18th, 2019 - Sadie Burgess
As marketers we all understand the importance of keeping our data clean and up-to-date and using it to maximum effect. But what happens with the...
Email marketing for small business
April 8th, 2019 - Sadie Burgess
Every penny spent on marketing must be money well spent.Email marketing is an efficient way to ensure that small businesses can reach out to their...
Keep calm and carry on marketing
March 25th, 2019 - Sadie Burgess
With the UK set to leave the EU on or shortly after 29th March, we wanted to reassure clients that there will be no impact to our services as a...
Email automation buys recruiters more time and increased success
March 20th, 2019 - Sadie Burgess
The average Briton will hold 6 jobs in their working life, so the concept of a job for life is well and truly a thing of the past. The recruitment...
Maintaining your email marketing database
February 22nd, 2019 - Dan Hare
Your email marketing database is like a plant. It needs to be continually fed, watered and pruned if it is to stay in good health, yet...
Working at Forfront, (the makers of e-shot™)
February 21st, 2019 - Sadie Burgess
Work with usWe have a number of important roles to fill at present and a new video to explain a little bit more about what it is like to work with...
Fall in love with email again
February 12th, 2019 - Sadie Burgess
It seems that not a month goes by without the pundits decrying that email is dead, yet it remains one of the most powerful and profitable channels...
Date-driven campaigns cheat sheet
February 12th, 2019 - Dan Hare
It is true that marketing automation can be complex, but we recommend that you start with proven campaigns that are both high impact and simple to...
Email Forensics update
January 24th, 2019 - Sadie Burgess
Deliverability is key to a successful email marketing program. After all, subscribers can’t engage with emails they never see. But, around one in...
Solutions
e-shot ultimate
The complete solution to manage and automate your digital communication across email, SMS, websites and landing pages.
e-shot auto
Create sophisticated automated campaigns for email and SMS combined.
e-shot email
Create email campaigns and newsletters and manage end-to-end subscription processes with forms and preferences.
Email marketing healthcheck
We are confident that we can help you, which is why we offer a free healthcheck to identify potential issues with your current programme and free advice on things that could be done to improve it.