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Social Media Content Size Guide 2023

Best practice Social media

Social Media Content Size Guide 2023

March 7th, 2023 - Dee Kessler

Having the right image size for social media is important because it can affect how your content is displayed and perceived by your audience. This...

Proud Sponsor of UnAwards Winners Masterclass 2023

Event News Public Sector

Proud Sponsor of UnAwards Winners Masterclass 2023

March 2nd, 2023 - Sadie Burgess

It’s back – one of the best free learning events in the comms calendar - the UnAwards Winners Masterclass. Wednesday 19 April 202310:00am  -...

Email Library Campaign: Take 5 to Stop Fraud

Email Library Public Sector Template showcase

Email Library Campaign: Take 5 to Stop Fraud

February 23rd, 2023 - Harry Thomas

A national campaign offering straight-forward and impartial advice that helps prevent email, phone-based and online fraud.You can access the...

Designing forms for gender diversity and inclusion

email-marketing

Designing forms for gender diversity and inclusion

February 20th, 2023 - Sadie Burgess

We understand how asking about someone's gender on a form can be a sensitive and controversial issue. Gender is a personal characteristic, and...

Email Library Campaign: Ofgem Energy Aware

Email Library Public Sector

Email Library Campaign: Ofgem Energy Aware

February 7th, 2023 - Harry Thomas

Ofgem's Energy Aware campaign provides information on ways to reduce energy use, cut costs, pointing consumers towards financial schemes and...

Email Library Campaign: Help for Households

Email Library Public Sector

Email Library Campaign: Help for Households

February 2nd, 2023 - Harry Thomas

A campaign to raise awareness of the support available amongst those that need it most.You can access the resources available to this campaign...

2023 Social Playbook

Social media

2023 Social Playbook

January 17th, 2023 - Sadie Burgess

The argument over whether to use social media across local government has long since passed. Almost all UK councils have at least one Twitter and...

Google Analytics 4 - Quick start guide

Best practice digital-marketing

Google Analytics 4 - Quick start guide

January 16th, 2023 - Harry Thomas

Google Analytics, or GA, is a free analytics tool that gives you an in-depth look at your website and/or app performance. It integrates with...

Getting closer to 'Transforming Public Procurement'

Getting closer to 'Transforming Public Procurement'

Getting closer to 'Transforming Public Procurement'

December 23rd, 2022 - Sadie Burgess

One in every three pounds of public money, some £300 Billion a year, is spent on public procurement..On 12 May 2022 the Procurement Bill 2022 (the...

The ABC of CTAs

email-marketing digital-marketing

The ABC of CTAs

December 22nd, 2022 - Sadie Burgess

The call to action (or CTA) is one of the most important elements of an email. Whether you’re writing a newsletter, marketing email, fundraising...

Cookies and Challenges: An interview with Joanne Sweeney

News Public Sector

Cookies and Challenges: An interview with Joanne Sweeney

December 8th, 2022 - Sadie Burgess

Cookies and Challenges with Joanne SweeneyThis week I was delighted to talk to the multi-award-winning Joanne Sweeney, Chief Executive of the...

Environmental impact of an email

Environmental impact of an email

Environmental impact of an email

December 1st, 2022 - Sadie Burgess

Understanding and Reducing the Carbon Footprint of Email When we think about carbon emissions, our minds usually jump to planes, cars, and...

Building a business case for internal comms

Internal communications

Building a business case for internal comms

December 1st, 2022 - Sadie Burgess

“Internal communications function is responsible for equipping our people with the organisational knowledge they need to work effectively, with...

2023 Social Playbook

Social media Resources

2023 Social Playbook

December 1st, 2022 - Sadie Burgess

The argument over whether to use social media across local government has long since passed. Almost all UK councils have at least one Twitter and...

New email library for national campaign toolkits

Public Sector News email-marketing

New email library for national campaign toolkits

November 30th, 2022 - Sadie Burgess

On 30th November at #CommsAcad 2022, LGcomms and e-shot launched a new resource for LGcomms members.  Have you noticed that in many of the national...

It’s Living Wage week

It’s Living Wage week

It’s Living Wage week

November 14th, 2022 - Sadie Burgess

The 14th-22nd November marks the 2022 living wage week, with both the Living Wage Foundation and Living Wage Employers, like us, hosting events up...

Increase the effectiveness of internal comms

Internal communications

Increase the effectiveness of internal comms

November 10th, 2022 - Sadie Burgess

In the words of LGA “Delivered correctly, internal communications have the ability to inform, engage and inspire your workforce to fulfil your...

Email and social are more than just friends

Email and social are more than just friends

Email and social are more than just friends

November 4th, 2022 - Dan Hare

“E-mail - in digital communication terms - is an ancient and often under-utilised channel, but it’s clear that it remains a stubbornly popular...

Template showcase: Podcast template

Template showcase

Template showcase: Podcast template

October 24th, 2022 - Sadie Burgess

In this edition of our template showcase we are looking at design created with podcast promotion in mind which gave our design team many of the...

Building successful behavioural change campaigns

Public Sector email-marketing

Building successful behavioural change campaigns

October 18th, 2022 - Sadie Burgess

Many government communications seek to change behaviours in order to implement government policy or improve society.The objective of most behaviour...

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