Blog

To improve internal comms engagement, treat your staff like any other audience you need to reach. There are 9 practical ways to do it. Start with...

How can social landlords reach more residents and evidence engagement?  Social landlords can reach more residents by using the channels people...

e-shot's Account Director, Matt Johnson, has experienced awards from all sides – as a winner, judge and presenter. With the comms2point0...

Or should we remember Meta's previous form? WhatsApp Channels launched globally in September 2023 as a one-way broadcast tool inside the...

Having heard so much about LGcomms Academy from colleagues, customers and partners, I arrived in Nottingham with a real sense of anticipation....

Data sovereignty in the UK public sector is a core consideration when procuring digital, SaaS, and data‑driven services through frameworks such as...

Public sector comms can often get a bad rap… think potholes and bin collections! Yet comms teams are challenged every day to ensure they are...

Forfront and e-shot have once again been named in the Tech200, marking our second consecutive year in the prestigious list of the UK’s...

Local elections suffer without direct contact. During campaigns, crucial information doesn’t reach the right people, confusion grows, and turnout...

What the data from 300 million public sector emails sent last year shows us (and what it doesn’t) This report summarises the 2025 performance over...

In the ever-crowded world of public sector communications, facts alone aren’t enough to capture attention—especially when you’re competing with the...

In an age where digital communications are central to citizen engagement, government communications teams face increasing scrutiny, not just over...

Firefighting isn’t a typical job, so the application process isn’t typical either. It’s not about writing a CV or filling in forms.There are...

Autumn 2014.11 years ago. Yes, really.Taylor Swift had just released the 1989 album that was about to launch her into galactic mega-stardom....

In an age of instant news, social media saturation, and growing public scepticism, trust is the most valuable currency a local authority can hold....

If you're a communications professional working in or with a UK local authority, you might think the European Accessibility Act (EAA) has...

If you're responsible for communications in a local authority or other public sector organisation, you already know that email newsletters are...

The media estate - Why build an owned audienceIn today’s digital-first world, public sector organisations must reach and engage diverse communities...

Public sector communicators are often tasked with achieving big outcomes on tight budgets—whether that’s helping people stop smoking, increasing...

Pop-ups have come a long way from their clickbait origins. When used with intention and purpose, they can play a vital role in helping public...