It is simple to install e-shot’s Web Tracking code.
If you are using Google Tag Manager, you simply need to install as a “Custom HTML”. No advanced settings are required for the installation.
If you have a Wordpress site you have two options::
1. Use a plugin: in this instance Header and Footer
Under the "Page head and footer" tab, add the tracking code to the section which says "Code to be added to the HEAD section of every page":
2. Add directly to the header.php file
Go to "Appearance", then "Editor", then "header.php". Search for </head>. Paste the tracking code before the closing </head> tag. Save the code by clicking "Update File".
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