Case Study: Denbies

Successful events, increased engagement and building brand advocates. Making marketing personal with e-shot™

The Denbies Estate, based in Dorking, Surrey, has been family owned and run since 1984. One of the largest wine producers in the UK, their wine competes on an international level and has won multiple awards. Denbies core business is agriculture, but the visitor centre, tours, events and community engagement is where their marketing activity is focused. They have been using e-shot™ since 2014 to build and support their event and brand engagement strategies.

Denbies

Challenges

 

The reporting features are great. It’s very clear and easy to understand exactly what’s going on with our emails. The A/B split testing functionality has really helped us understand more about our customers, so we can make our campaigns even more effective

Olivia Simpson, Website Administrator

How e-shot™ helped

Results, ROI and the future

 

Email is one of our strongest engagement platform, meeting our objectives of increasing our customer base and communicating with them in a direct and effective way.

Olivia Simpson, Website Administrator
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