e-shot™ Marketing Cloud

e-shot™ Marketing Cloud

Simple marketing automation based on website interactions

Marketing automation accelerator programme
Learn about high-impact, low-complexity ways to automate your marketing at our free workshop.

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The complete marketing automation solution

It’s quite a challenge. You know that your marketing needs to be more targeted whilst taking less time and effort, but you can’t afford to spend months re-engineering things. In a personal capacity, you see big retailers retarget you based on your online activity and wonder how you could achieve similar?

e-shot marketing cloud gives you a complete marketing automation solution to generate, track, nurture and convert business from your website. It identifies important web pages and then tracks who visits them. Targeted and timely communications are then automatically sent to the right contacts at the right time. Lead scoring helps you to make sense of large amounts of data and to maximise the chances of converting more opportunities to sales.

This is an extremely versatile solution, but it is simple to learn and quick to deploy.

How e-shot™ Marketing Cloud keeps it simple, yet sophisticated

Automation

Simple

Build automated sequences of communications using an intuitive drag and drop interface

Sophisticated

Expose contacts to communications sequences based on website behaviour and notify your team when important interactions occur automatically.

Data Management

Simple

Build forms and deploy to your website that give you a history of website interactions before signup

Sophisticated

Pass data from a range of third-party tools into our systems automatically

Targeting

Simple

Trigger campaigns based on visits to specific web pages or form fills

Sophisticated

Send communications automatically based on lead score and categories

Email design

Simple

Build responsive emails quickly with an easy-to-use drag and drop interface

Sophisticated

Upload and edit HTML to your exact specifications

Pre-flight checking

Simple

Check and proof things on desktop and mobile in seconds

Sophisticated

Get an accurate render of your message across over 40 mobile and desktop devices and email clients

Segmentation

Simple

Empower your contacts to set their own preferences and update data

Sophisticated

Dynamically maintain contact groups based on behavioural and demographic data

When you are able to automatically target contacts based on specific or cumulative interest in your products and services, you will enjoy a new world of intelligent marketing that delivers a great ROI without complicated setup or laborious ongoing maintenance.

Features and pricing

Marketing automation

From welcome emails to re-engagement campaigns, you can build an entire set of automated email programmes that engage customers throughout their journey with your brand.

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Automated series

Build simple or sophisticated journeys with our easy to use step-by-step builder.

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Website tracking

Many marketing tools can tell you about what is happening on your website, but we tell you who is on your website and what they are doing.

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Website analytics

By monitoring and measuring the content and actions that lead to actual business, you can more ably develop new content and campaigns that deliver a great ROI.

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Best practice

The e-shot™ team have been helping clients to succeed for over 20 years. Learn more about how our high impact, low complexity ways to embrace marketing automation will help your business grow.

Insights and guides