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Email marketing

Why you need an email preference centre

12 Jun 2018 by Sadie Burgess
Your email list is one of your most precious items in your email armoury and keeping it up-to-date and in tip-top form is crucial to your email marketing ca [...]

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The importance of preference centres in light of GDPR

04 May 2018 by Sadie Burgess
For some time now GDPR has been the main topic of concern amongst marketers. With only weeks to go before GDPR comes into effect, email marketers are wo [...]

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If I can’t purchase data lists, how can I keep my prospect database going?

10 Aug 2017 by Sadie Burgess
Tags: Data
Keeping your database clean and fresh, with new prospects and new opportunities for your sales team has always been on the marketeers radar – but with GDPR [...]

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