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Blog

Automation

8 email automations to start using today

14 Aug 2018 by Sadie Burgess
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Email marketing is still one of the most effective channels for marketing your business today, but it’s evolving.Newsletters and one-off campaigns will always [...]

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e-shot team

Employee Spotlight - Dan Fenner

09 Aug 2018 by Sadie Burgess
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Welcome to the first of our employee spotlight series. Over the coming weeks, we will be introducing you to some of the team that makes e-shot™ great. The fir [...]

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Email marketing

5 top email marketing trends with Jenna Tiffany

In the fast paced, ever changing world of marketing, keeping abreast of the latest trends is essential. Understanding how to maximise the opportunities that the [...]

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Email marketing

Email marketing dictionary - A

07 Aug 2018 by Sadie Burgess
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Today we kick off the start of our weekly Email Marketing Dictionary.  Watch this space as we give the low-down on the most important and highly used terms [...]

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Email marketing

The road to re-engagement

We all receive a huge number of emails each day. So it is not surprising, with so much competition for attention that subscribers start to filter out and diseng [...]

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Email marketing

How to create email newsletters that convert

25 Jul 2018 by Sadie Burgess
An email newsletter is an essential element in the digital marketing armoury. A good email allows you to connect better with your audience, gather informa [...]

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SMS

Could SMS be the answer to the restaurant industry’s battle with no-shows?

17 Jul 2018 by Sadie Burgess
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No-shows aren’t just inconvenient. They can be seriously detrimental, leaving British restaurants and pubs severely out of pocket. On average, 20% of dine [...]

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Email marketing

When reputation is everything...

11 Jul 2018 by Sadie Burgess
An email sender reputation is a score than an Internet Service Provider (ISP) assigns to an organization that sends email. It’s a crucial component of y [...]

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Email marketing

Segmentation for success

03 Jul 2018 by Sadie Burgess
Tags: Segmentation
We all know that segmenting your email marketing lists you get better open and click rates. By concentrating your focus and sending messages to targeted g [...]

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