News

Take a journey through time to past e-shot news and tips

April 2012

The New Financial Year

For many of you, April brings a new Financial Year. We wish each and every client a prosperous 2012/13 and look forward to assisting you with your continued email strategies.

Below you'll find some of our latest news updates, along with a couple of helpful tips and tricks for increasing the success of your email campaigns.

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Updating your database

If you've got additional information you'd like to add for your contacts, don't forget that you can import this and update existing contact's details. Email, Title, Firstname, Lastname, Company, Telephone and URN are included by default, if you'd like any additional fields please speak to a member of the team on 020 3320 8750 (a small one-off charge applies).

Why should I do this?
Well, it could be for the simple reason of adding names to enable personalisation within your emails to increase engagement, or better still to enhance your reporting - to allow you to quickly export CSV reports with telephone numbers or other details readily available.

However, please ensure you have at least the same amount of information as you do in the system otherwise you may inadvertently remove contact information.

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Litmus

Our integration with Litmus is scheduled for completion soon.

To recap: Litmus is the leading provider of email render testing, allowing you to preview your emails across 30+ email clients and devices in one go. Great for seeing how your email looks in a variety of email client systems before you send out!

All clients will benefit from free use limited to Outlook 2003 and Gmail. Further information about available packages will be announced upon release. For more information or to pre-book a demonstration of the system, please speak to a member of the team on 020 3320 8750.

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A new addition to the company

We'd like to take this opportunity to publicly welcome Ladi Lucas to the team. Ladi, has joined Forfront as a new member of the development team and whilst you may not speak to him, you'll certainly see his efforts directly in your day-to-day use of e-shot.

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Live-support on hold

You may remember in our last newsletter we discussed the introduction of a live-support system, unfortunately a limited number of clients experienced firewall issues with this service that caused a slower user experience. For the time being we've removed this service whilst we discuss the issue with the provider. We hope to re-introduce this popular feature soon.

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Don't forget the ‘Suggestions Box’

In February we implemented a new Suggestions Box, giving clients the opportunity to submit any improvements or requests for new functionality that would benefit them. Client suggestions have always been key to the growth of our product and ensuring our interface and offering are customer focused. We'd therefore encourage you to submit any suggestions, improvements or desired functionality to us.

Link provided to clients only.

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Re-featured: Georgina ‘Gorgs’ Geikie

Last year, we attended a seminar and had the absolute pleasure of meeting Gorgs, who told us about her amazing commitment and sacrifice to her art of ‘Pistol Shooting’. Gorgs has become so good at this, that she will be representing Britain in the 2012 London Olympics. After listening to what she has had to sacrifice, and all the extra work she has to take on to fund herself, we wanted to help.

We were shocked that this talented Gold Medal contender has to find the money herself, she's fortunate enough to have met some wonderful people who have sponsored her, either by funding her car (called Steve!) or by making cash donations.

If you are in a position to support her, please go to www.gorgs4gold.com and submit your donation. Gorgs is very grateful for all the help she has been given to date.

So, please help us to help her, she is an inspiration who believes that she can be the best, and not only does she believe it, she dedicates her life to it!

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CONTACT US

To discuss your requirements you can
write to us or call us on:

020 3320 8777

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